Wednesday, February 09, 2005

JS Online: Ad agency to seek paying clients

JS Online: Ad agency to seek paying clients: "Ad agency to seek paying clients
Change would increase Serve's charity work, founder says
By RICK ROMELL
rromell@journalsentinel.com
Posted: Feb. 8, 2005
Non-profit advertising agency Serve is looking to expand its reach by branching into revenue-producing work for organizations such as health care providers, universities and social service agencies.
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The business model envisioned by Gary Mueller, Serve's founder, would see the fledgling ad shop seek paying jobs from large non-profits to help pay for charitable work."

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