SocietyGuardian.co.uk | Voluntary sector | How charity can be a ball: "How charity can be a ball
Corporate Social Responsibility may sound a bit boring but the reality can provide a link with the community and bring the feelgood factor to your workplace. Kate Lovell reports
Monday April 25, 2005
The Guardian
Going elbow deep in soggy, worm-filled soil probably isn't a task you'd expect to be set by your ever-loving employer. Nor, perhaps, is singing on stage with local schoolchildren or mentoring young people from underprivileged areas. Nonetheless, companies are getting employees to volunteer for activities such as these. Why? Because it's part of their Corporate Social Responsibility (CSR) plan and it has an increasingly good business case going for it. "
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