Monday, February 13, 2006

Charities push creative envelope on invitations

Charities push creative envelope on invitations: "ANDREA BALL: PHILANTHROPY
Charities push creative envelope on invitations
Sunday, February 12, 2006

No one likes to be stood up at their own party — especially charities.

Galas, cocktail hours, concerts, wine tastings and such are big money-makers for local nonprofit groups. And when no one shows up, it's not only humiliating: It's expensive.

So how do nonprofits lure the crowds to their fundraising events? One way is with a great invitation."

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