Friday, June 23, 2006

TownOnline.com - Local News: Don’t touch that dial

TownOnline.com - Local News: Don’t touch that dial: "Don’t touch that dial
By Jillian Fennimore/ jfennimo@cnc.com
Thursday, June 22, 2006 - Updated: 10:38 AM EST

A plan to beam commercial radio broadcasts into school buses was tuned in as an option for school-wide fundraising, but the idea raised some static among school committee members, who rejected the concept Monday.
A new company known as Bus Radio is marketing safer school bus transportation with 'age-appropriate entertainment, ' educational content, and public safety announcements - taking 'targeting student marketing to the next level', according to its Web site. "

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