A battle is raging between three forms of planned giving: private foundations, community foundations, and commercial donor-advised funds
It is a strange thing, really, that in the nonprofit sector, which is defined by giving, generosity, and selfless devotion to others, that there should exist an undercurrent of competition, and intense competition at that. Few people would equate the notion of charity with the very fundamentals of direct competition, yet charities do compete, much like any for-profit business."
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