Tuesday, March 31, 2009

Making Fund-Raising Research More Useful and Accessible - Philanthropy.com

Making Fund-Raising Research More Useful and Accessible - Philanthropy.com: "Association of Fundraising Professionals
Making Fund-Raising Research More Useful and Accessible

Russell N. James, a researcher at the University of Georgia Institute for Nonprofit Organizations, in Athens, told participants at the annual meeting of the Association of Fundraising Professionals that he understands why many fund raisers ignore academic research on soliciting gifts."

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