Thursday, December 17, 2009

The Rise of Mobile Giving : By Philip King : FundRaising Success

The Rise of Mobile Giving : By Philip King : FundRaising Success: "Now to today’s topic. As you read this article, consider that the world’s population will be approximately 6.8 billion people by the end of 2009. We believe that in that population, just more than 25 percent are Internet users or, in other words, 1.7 billion Internet users. Internet usage is highest in North America where we believe more than 74 percent of people are Internet users. That is a lot, right? Not when compared to mobile!

Global mobile statistics make Internet statistics look meager by comparison. Mobile subscriptions across the globe are expected to reach 4.6 billion by the end of this year, and mobile broadband subscriptions are estimated to top 600 million in 2009, having overtaken fixed broadband subscribers last year."

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