Wednesday, May 19, 2010

Local: BP oil spill poses PR dilemma for nonprofits

Local: BP oil spill poses PR dilemma for nonprofits: "Four years ago, when the giant oil company BP donated $1 million to the Aquarium of the Pacific in Long Beach, the contribution seemed like a good deal for both an oil company trying to burnish its environmental credentials and a venue trying to draw more visitors.

Then, last month, a BP oil rig exploded in the Gulf of Mexico, causing one of the largest oil spills in U.S. history. With the BP Sea Otter Habitat set to open this week, a potential feel-good moment has turned into a public relations landmine.

The aquarium is planning a press preview Thursday, but BP officials might not attend."

1 comment:

Anonymous said...

A PR problem for this Administration and BP.