Tuesday, January 15, 2013

United Way of the National Capital Area gambles on new giving models - The Washington Post

United Way of the National Capital Area gambles on new giving models - The Washington Post: In an effort to energize what he believed was a moribund organization, Hanbury started some bold initiatives. He rebuilt the staff with fresh talent, retooled its strategy and tightened rules for charity groups looking to qualify for membership.

But most critically, he also set in motion a shift away from the workplace-oriented giving campaigns that have long been the lifeblood of the organization.

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