How To Talk About Fundraising Costs | The Agitator - Fundraising, Direct Marketing and Advocacy Strategies for Nonprofits: ike it or not, far too many folks judge a charity by its cost of fundraising and ‘overhead’.
From regulators to the media, from charity watchdogs to far too many nonprofit boards — and even some fundraisers themselves — the false metric of ‘cost of fundraising’ has created a big mess of misunderstanding.
Fortunately, the industry is waking up and finally seems motivated to deal with the issue.
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