Monday, July 07, 2014

Opinion: Specific Sense of Connection Motivates Bigger Giving – Philanthropy Today - Blogs - The Chronicle of Philanthropy

Opinion: Specific Sense of Connection Motivates Bigger Giving – Philanthropy Today - Blogs - The Chronicle of Philanthropy: Research on behavioral economics indicates that people who feel a sense of agency and belonging when approached about giving donate in greater amounts, suggesting new ways for cause-driven groups to marshal support, a Yale

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