Wednesday, April 29, 2015

Case Study: How Operation Smile Is Appealing to Spanish-Speaking Donors - The Chronicle of Philanthropy

Case Study: How Operation Smile Is Appealing to Spanish-Speaking Donors - The Chronicle of Philanthropy: "he number of Spanish speakers in the United States hovers around 35 million, up significantly from 10 million in 1980, according to Pew research, making it an important demographic group for nonprofits to recruit.

Operation Smile, a Virginia nonprofit, which provides cleft palate surgeries for children, has spent the past six years crafting ways to do just that."



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